4 Feb 2025

Management · Marketing · Quotes · Rework

Use restrictions.

I don’t have enough time/money/people/experience. Stop whining. Less is more. Limitations are advantages, not problems. Limited resources force you to get things done with what you have. You don’t have…

4 Feb 2025

Management · Marketing · Quotes · Rework

Custom tailoring, not mass production.

If your business is successful, people will try to copy what you do. That is simply a law of life. There is, however, a splendid way to protect yourself from…

4 Feb 2025

Marketing · Sales

Sales in a Flat World

At the request ofI was asked to talk about the specifics of sales in online stores, but the topic is actually much broader. Right now, we are dealing with a…

4 Feb 2025

Sales

Client search

I’ll start with a paradoxical statement. The problem of finding clients doesn’t actually exist. The real issue is the low quality of handling potential clients. If the quality of processing…

4 Feb 2025

Sales

Flexibility versus strength

Before you go straight to the client, trying to persuade them, conduct demonstrations, build arguments, and outshine competitors who have long dominated the market and accustomed clients to them, first…

4 Feb 2025

Sales

Let me see if I can get him worked up.

There is a myth that a salesperson should always be able to find common ground with everyone, handle objections, agree, and leave a pleasant impression after every interaction. There are…