Category: Management — 89
Human Resource Management · Management · Sales
On Causes and Consequences
We’ve been laughing as a community on the internet for years at the naive Polynesians who profess… cargo cult In reality, manifestations of this cult are visible everywhere in our…
Human Resource Management · Information · Management · Sales
About the information
I have an article here. reposted From a sales perspective, the essence of the article is that information is neither transmitted nor received. It arises in a person’s mind in…
Management · Marketing · Sales
The necessity of planning
Of course, the goal is to sell as much as possible to earn as much as possible, but it’s important to understand the role of planning in sales. Planning the…
Planning is like divination.
Unless you are a clairvoyant, long-term planning is a fantasy genre for you. In reality, there are simply too many factors that we cannot foresee: market conditions, competitors, consumers, the…
The Undertaker’s Tactics in Business Planning
How does a undertaker sell his coffins? - What a tragedy, I've already been told!- Yes, that's why we're here. We need a coffin.- Oh right, I have an exclusive…
High financial policy, or the point of indifference
(Parkinson’s Laws) Cyril N. Parkinson In high finance, there are two types of people: those who have a lot of money and those who have nothing. A millionaire knows exactly…
Control or Anarchy
This is a response to a request to share my opinion on CRM systems. When the question arises about what is better — complete control or total anarchy — the…
Leadership · Management · Motivation
“The last ‘Chinese’ warning as a tool for motivation.”
Case 1 Recently, in a familiar company, the sales director announced to some regional directors that if they did not improve their sales performance by May 1, they would be…
Press releases are spam.
What do you call an announcement sent to hundreds of strangers in the hope that one of them will take notice? Spam. That’s exactly what press releases are: announcements that…
Management · Marketing · Sales
Entrance and exit
— Ara, why are they trying to break down that door, but no one is going into this one?— Because there is the entrance, and here is the exit. Translation…
Who is the client and who is the seller?
Clients To sell, you need to understand exactly what you are selling. To understand what you are selling, you need to know who your customer is. For example, we produce…
Management · Motivation · Quotes
Fines and kindergarten
Original article: http://eduardk.livejournal.com/294267.html Original scientific work: Uri Gneezy en Aldo Rustichini, ‘A Fine Is A Price’, Journal of Legal Studies, Vol. 29, Issue 1 (2000). Full text. Abstract The deterrence…
Management · Motivation · Politics
Crime and Punishment
In our society, there is a norm that is quoted in the title of this post and in another, more well-known literary work. At the same time, this norm is…
Management · Marketing · Motivation · Sales
Mystery shopper
The “Mystery Shopper” system, which has recently gained a lot of attention in our country, allows business owners or key managers to assess the quality of customer service at their…
Management · Marketing · Quotes · Rework
Use restrictions.
I don’t have enough time/money/people/experience. Stop whining. Less is more. Limitations are advantages, not problems. Limited resources force you to get things done with what you have. You don’t have…
Management · Marketing · Quotes · Rework
Custom tailoring, not mass production.
If your business is successful, people will try to copy what you do. That is simply a law of life. There is, however, a splendid way to protect yourself from…
Change Management
If you think you have the situation under control, it just means you’re not moving forward fast enough. Tom Peters You may decide to implement changes in your organization aimed…
Information · Management · Reckonism
Resource social network
Motivation The existing social networks are not tied to real organizations or communities in any way. Of course, social media platforms do support the concept of a “group” or “community”…
About changes in the organization
In any organization, there is always a reason to make changes. If we ask the leader of any business if they are satisfied with their sales figures, they will say…
On the structure of sales management
It is unlikely that MLM leaders will agree with my further statements, and they have valid reasons for that. The fact is that I focus on methods of operation that…