Wasps and pioneers
When I was a camp counselor, there was a joke among us that everything about being a counselor was great. There were just two things that got in the way:…
Marketing vanity
Yesterday, I was walking down the street. I wasn’t in a hurry when someone approached me for a survey. They said it would take 25 minutes and they would give…
Clever marketing
Quote. Original: http://poxe.ru/interesting/1166344165-xitryj-marketing.html Clever marketing: how well-known brands discovered the true reasons behind consumer purchases through trial and error, and managed to persuade their customers to buy even more. The…
Marketing vs. Sales
Over here, for our entertainment, we are told about “magical marketing techniques,” about “insights” — revelations, that is. We are told that these findings are kept a secret behind seven…
Human Resource Management · Sales
Recruiting in Sales
Competent and incompetent sellers Call to architectural office: — Could you please tell me how much it costs to design a three-story house? — I can’t just answer that question…
Human Resource Management · Management · Motivation · Sales
How to properly pay the seller
If you’re asking for serious topics, be prepared for serious answers that can’t be covered in just one post 🙂 When evaluating the compensation of a salesperson, it is important…