Category: Management — 89
Management · Marketing · Quotes
Revolutionary Technologies and Innovations
Quote from F. Kotler’s book “Chaotica” The term “disruptive technology” was introduced by Clayton M. Christensen, a professor at Harvard Business School, in his 1995 article “Disruptive Technologies: Catching the…
Management · Marketing · Quotes
The Rise of Third World Countries
Quote from F. Kotler’s book “Chaotica” A new chapter has opened in global economic history, one in which the United States, and to a lesser extent Europe, will no longer…
Management · Marketing · Quotes
Hypercompetition
Quote from F. Kotler’s book “Chaotica” Hypercompetition occurs when technology or offerings are so new that standards and rules of the game change rapidly, leading to competitive advantages that cannot…
Management · Marketing · Quotes
State stabilization funds
Quote from F. Kotler’s book “Chaotica” A sovereign wealth fund (SWF) is a state-owned investment fund composed of financial assets such as stocks, bonds, real estate, precious metals, or other…
Management · Marketing · Quotes
Environment
Quote from F. Kotler’s book “Chaotica” When the topic of the environment comes up, many business leaders primarily associate it with risks and opportunities. When it comes to risk, businesses…
Management · Marketing · Quotes
Empowering clients
Quote from F. Kotler’s book “Chaotica” In the past, companies dominated the information landscape. They could launch powerful advertising campaigns, create a brand using radio, television, billboards, newspapers, and magazines.…
Management · Marketing · Reckonism
Transparency as added value
Dumplings with meat inside. Imagine five packs of dumplings lined up on a shelf. They all have the same price and similar packaging. The first pack is cardboard. The second…
Wasps and pioneers
When I was a camp counselor, there was a joke among us that everything about being a counselor was great. There were just two things that got in the way:…
Human Resource Management · Management · Motivation · Sales
How to properly pay the seller
If you’re asking for serious topics, be prepared for serious answers that can’t be covered in just one post 🙂 When evaluating the compensation of a salesperson, it is important…
Building sales from scratch
Starting conditions: There is a genuine willingness from the owners or shareholders to build a new business, and to ensure its successful operation, sales need to be developed. As mentioned…
The role of a sales manager
To understand what keeps salespeople with you, we need to take a close look at the role of the sales manager. This is the lowest level of management, and in…
Key advantage in business
Employer advantages When organizing your business, it’s essential to clearly understand what sets you apart from others. Why can’t the people who work for you do the same thing on…
On the managerial multiplier
Epigraph: “…But the cannibal replied – No!” K. Chukovsky, Barmaley. This text will be useful for regional managers to understand the logic of their managers from the central office, who…
陰陽銷售組織
So, we have “three camps” in the organization.1. Accountants and financiers2. Back office3. Sales and related The first group counts the money and distributes it.2. The second one creates a…
To capture the firebird.
If you are developing relationships with independent sellers who see you as a resource rather than whom you see as employees, you should feel a desire to influence the behavior…
Accounts receivable
There is the following problem: Production requires the manufacturing of large batches in order for the cost of goods to be acceptable. Retail is experiencing a shortage of working capital,…
Positive feedback
It seems like your message is incomplete. Could you please provide the full text or quote you would like me to translate?I have an example in front of me of…
Typical picture
In Kyiv, there is the headquarters of a very well-known Ukrainian company that started its operations when five people got together and decided to “start some kind of business.” Each…
Human Resource Management · Leadership · Management
The secret to success
We have a serious paradox here. On one hand, to successfully fulfill your duties, you need to follow procedures and instructions — that’s what they’re for, to optimize processes. On…
Human Resource Management · Management
Quality of knowledge
People often say, and they say it sincerely, that they know something well or have good experience in something. How do they assess their knowledge and experience? Very simply. The…